Reebok LTD

I joined the Reebok LTD footwear team back in February 2023. Reebok LTD (Learn Test Design) is a platform that aims to unlock individual expression and stimulate progress, it is a space that uncovers the past to inspire the future, a constantly evolving creative process. The line will be available globally and will include new products and experiences that align with Reebok's mission to redefine the boundaries between sport and culture. The focus is on innovation, which finds space in high-quality collections, exclusive collaborations and special projects, based on Reebok's history and timeless designs.

Here I had the opportunity to enter properly the footwear design industry. From SS24 I helped in multiple area of the design. From sketching, quick prototyping, color/materials to designing a shoe together with the collaborator and the other designers in the team. More on the projects I worked on as they get released.